Business & LawOur business portfolio draws on journals and news sources, company profiles, financial data and market information to create a wide range of products.Biz/ed PremierBiz/ed premier is a new resource that gives online access to core textbooks which are curriculum mapped with opposing viewpoints journal articles.
The content is specially selected by editors with over 30 years direct teaching experience in business information and develops analytical appraisal skills whilst simplifying research and learning.
Biz/ed premier is available on subscription and meets the growing demand from academics, students and library users for convenient, round the clock access to online textbooks and resources.
For more information please visit our product website or download our brochure
 Small Business Resource CenterIn today’s libraries, “small businesses” and entrepreneurship” are amongst the topics most commonly searched. To meet this growing demand, Gale worked closely with an advisory board comprised of librarians at top public and academic libraries to create Small Business Resource Center.
This new resource is a comprehensive database offering content that covers all major areas of starting and operating a business, including accounting, finance, human resources, management, marketing, and tax.
Encyclopedia of Business and Finance Designed for the non-specialist this is a complete reference covering finance and banking, accounting, marketing, management and information systems. Contributors include academics and business scholars from leading business programs. The new completetly revised second edition includes 320 signed essays."...this outstanding reference work will quickly become a classic and will be used in all types of libraries." Reference Books Bulletin/Booklist (on the first edition 15/06/2001)
Available September 2006. Click here for more information
ISBN: 0028660617 Price: $310.00 until 30/09/06 and then $325.00 Encyclopedia of Major Marketing Campaigns This completely new second volume explores nearly 500 marketing and advertising campaigns from 1999-2005. Entries profile recent print, radio, television, billboard and internet campaigns. Both major marketing campaigns of new companies and new product campaigns from well established companies are covered. Historical context is provided along with the expected and actual outcomes of each campaign. Photos and sidebars enhance the text. For more information please click here
ISBN: 0787673560 Price: $330.00 until 31/12/06 then $345.00 West's Encyclopedia of American Law West's Encyclopedia of American Law contains a comprehensive overview of American law in 13 volumes covering historical and current terms, concepts, events, movements, cases, and persons significant to US. law. It includes 5,000 entries that range from brief definitions of legal jargon to exhaustive examinations of court-room procedure. As well as analyses of controversial issues such as gun control and transcripts of crucial Supreme Court decisions. Each entry was written, updated, and reviewed by lawyers and professors with the layperson or beginning student in mind. For more information please click here. ISBN-13: 9780787663674 ISBN: 0787663670 Price: $1,250.00 |
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